Did you know that 24% of total meat production is wasted? On top of that, the meat industry accounts for 14.5% of all CO2 emissions.
At Völur, we are on a mission to change this. By combining industrial knowledge with disruptive AI technology, we create a greener future for the meat industry.
Our vision is a world with optimal use of all resources in the meat industry, thereby creating a more sustainable industry.
Our mission is to be the world's best data and AI company for the meat industry, leading to optimal use of all animals.
At Völur, we are revolutionizing the meat industry with data and AI, making it more optimized and sustainable.
We are a bunch of meat scientists, who care deeply about the industry and want to see it develop and evolve, and young tech enthusiasts who want to build great products and make the meat industry more sustainable.
By combining deep technical and industry knowledge, we use data and AI to empower meat processors to make optimal decisions, to improve the utilization of animals throughout the whole value chain, making the industry more optimized and sustainable.
With our solution, meat processors can use about 10% less animals to satisfy the exact same market demand. This can lead to a big drop in carbon emissions, similar to what all the commercial planes in the world emit in a year.
The meat industry has a very complex value chain: the right and optimal utilization of animals is a complex problem. Today the industry solves this with excel sheets leading to unbalanced supply, overproduction and a push driven industry with low margins and waste in the value chain.
We help meat producers make sense of their data so that it becomes meaningful and actionable.
Our solution takes existing data from the industry, contextualize it, and puts it into our AI model. In the end, the meat processor gets a ready-to-use optimal production plan: both for daily production planning and long-term planning.
Our vision is a world with optimal use of all resources in the meat industry, thereby creating a more sustainable industry.
Our mission is to be the world's best data and AI company for the meat industry, leading to optimal use of all animals.
The initial discussions among the founders on opportunities for data-driven optimization solutions for the meat industry began to take shape.
Secured pre-seed funding, grants, and loans from Innovation Norway, Startup Lab, Simula Innovation, and Fortress Fund.
Secured a Proof of Concept (POC) with Nortura, one of the largest Norwegian meat producers. We also became a finalist for Microsoft Norway's Startup Partner of the Year 2021 award.
Embarked on a Proof of Concept (PoC) with JBS USA, one of the world's largest meat producers. Successfully secured a seed round from investors, including Silicon Valley based VCs Fusion Fund, Beat Ventures and Scribbles Ventures, and Norwegian Idékapital.
JBS USA has decided to implement Völur's solution to demonstrate value creation (POV). We are securing more customers joining forces with Cooperl, a leading French pork producer, to maximize pork carcass sorting and cutting with AI technology. We also partner with Microsoft as a global Independent Software Vendor (ISV) and join Azure Marketplace.
Anna Turvoll
Chairman
Anna is the CEO of Völur and brings experience in building companies through the scale up phase in industries including sustainability, manufacturing and b2b SaaS.
Anna began her career with Goldman Sachs in London and worked in banking for 10+ years. She holds a BCom/BA from the University of Queensland and Executive Management from Oxford.
David Gerster
Board Member
David is an Investment Partner at Fusion Fund. Prior to Fusion, he was an investor at the JLL Spark Global Venture Fund, a $100M early stage proptech fund. Prior to JLL, he was the Vice President of Data Science at BigML.
David holds an MBA from the University of California at Berkeley and a Bachelor’s degree from Harvard University.
Lamar Steiger
Board Member
Lamar serves as Walmart's beef supply chain consultant. In 2014, he helped lead a dramatic and innovative change to the Walmart beef supply by creating a true ranch-to-retail supply chain. He also continues to consult with ranchers throughout the country on profitable ranch management.
Lamar holds a degree from the University of Wisconsin–Madison.